Privacy Label

Use Privacy Labels to help you build privacy-friendly mobile games. Click here to view an example Privacy Label.


Privacy Label Benefits
– Comply with the new safety section in Google Play
– Displays identifier data that third-party SDKs collect
– Improve how you interpret and audit third-party SDKs
– Users now have transparency and control over their data

Latest: A new Play Store policy will mandate the new Google Play safety section for all apps.This new policy and other detailed resources will be shared this summer. In Q4 of 2021, developers can start declaring this information in the Play Console. Developers will be asked to use a third-party independent tool to verify this information.

Updated: 13 July 2021